How a Horseware Showroom Turned a Blank Room Into a Welcoming Space With an Artificial Green Wall

The client came to us with a newly fitted showroom that was already well-built, but completely unfinished in terms of atmosphere. The structure was right. The lighting was right. The layout was right. Yet, the client was adamant that something was missing.
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Application

Commercial interior beautification

Key Outcome

Transformed a sterile showroom corridor into a warm display space

Before & After Transformation

The room was an unbroken field of white. White walls, white doors, pale floors, and nothing to give a visiting client any sense that they'd arrived somewhere considered. For a business built around showcasing premium products to discerning buyers, that first impression wasn't doing enough work. 

Where there was a blank white wall, there is now a floor-to-ceiling installation of dense, layered botanical greenery that runs the full height of the room from skirting to ceiling tile. 

Project Gallery

The Client Challenge 

The client operates a full-service display showroom built to showcase a premium range of horseware, dressage equipment, and equestrian accessories to buyers and trade clients. 

The showroom had been fitted out with quality bones: polished concrete floors, a drop tile ceiling with recessed lighting, and a corridor-style layout framed by white sliding barn doors on both walls. Clean, professional, and completely devoid of atmosphere.

The Design Objective 

The products deserved a backdrop that communicated quality. The space needed something that made clients want to stay, look around, and engage. 

What the client needed was warmth, depth, and a focal point that could anchor the entire showroom without competing with the products on display. The brief was clear: transform the end wall into something that made the room feel finished, welcoming, and premium, without distracting from the merchandise.

The Solution

After reviewing the brief and the space, we recommended the Lush Spring Artificial Green Wall because of its dense, multi-layered foliage combining deep greens, dark burgundy accents, and delicate faux white floral details scattered throughout. 

The panel has significant depth and variation, which means a floor-to-ceiling installation reads as a statement rather than a decorative afterthought. And for a showroom that hosts clients and buyers throughout the week, a zero-maintenance decor piece was a practical necessity.

Installation Approach

Installation was onto a standard painted plaster wall. Just like most of our installation processes, this one was simple: mark and level the installation area, drill holes for wall plugs, insert wall plugs, and fasten panels directly to the wall with appropriate screws through the integrated grid backing. 

Panels connect via the built-in hole-and-lug clip system along each edge, meaning seams between panels disappear into the foliage. For the complete installation method on plaster and other surfaces, see our step-by-step installation guide.

The Result

The transformation was immediate. Walking into the space after installation, the room that had read as a blank corridor now read as a showroom that meant business. The green wall gave the entire room a reason to exist beyond its dimensions.

Why Artificial Greenery Worked So Well

For a showroom that hosts clients and buyers throughout the week, a zero-maintenance decor piece was a practical necessity. Unlike real plants or seasonal décor, it asks nothing of you after installation day — and the result is permanent.

Next Steps

This project is a clean, replicable blueprint. The brief was straightforward, the surface was standard, and the product did exactly what it was specified to do. 

If your commercial space is in a similar position, the path forward is the same one this client took. The investment is a fraction of a fit-out. The result is permanent. And unlike real plants or seasonal décor, it asks nothing of you after installation day.

Reach out to our team for a free consultation with bespoke advice for your space, with photos and product recommendations at your convenience. 

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Planning a residential or commercial greenery transformation? Speak with Designer Vertical Gardens about premium artificial green walls, privacy screening, and custom greenery solutions.